Advantages of a PWA
PWAs are advanced webshops that function similarly to apps. It offers the same functionalities as an app, without the need to download it. This way, the webshop is accessible and user-friendly for all devices. This has many additional advantages.
Progressive Web Apps are sophisticated websites that function like apps. It offers the same functionality as a Native App, without the need to download..
Loading pages in a Progressive Web App is about 15x faster than in a responsive webshop.
Two-thirds of online sales take place via smartphone. PWAs show a 50% higher conversion rate than traditional responsive web shops.
Content that has been accessed before remains available. This means that your shop is also accessible offline.
Google takes the user experience into account as a major ranking factor. Because a PWA is more user-friendly, it has a positive effect on SEO.
Reduced Development Costs
The development costs are lower than for traditional webshops: no downtime during updates and access to an app and webshop in one.
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